About | Mysite

Leading the design thinking methodology, prototyping, wire framing, writing, designing and interacting with all people involved in the product life cycle.

As a UX/UI leader with more than 13 of experience, I'm responsible for my customers' journey, on every device, platform and system

Employment

2016-Present

UX Expert Leader | IBM GBS Consulting company

Responsible for projects through their wireframe, UX specifications and UI design. The projects can be relevant to all types of services, sectors and technologies.

2012-2016

Senior UX/UI Designer | Leadspace

Software as a service lead generation company

Evolving the Leadspace offering with technical UX and UI knowledge, from sketching to prototyping, from wireframing to GUI prototyping - responsible for a full design cycle of both software and web. Using proven skills, own the visual design and user experience to produce high quality, attractive designs. Working closely with product managers, programmers and analysts on product definition and optimize the experience based on data and analytics. Playing an active role in driving vision and reacting to user feedback.

2008-2102

UX/UI Designer | Babylon

Computer dictionary and translation program

Directed and collaborated with freelance designers to develop cutting-edge graphics for marketing initiatives across departments. Emphasized brand continuity across various media such as GUI design, brochures, event graphics and Web content. Implemented broad range of revenue-generating design projects, from conception to launch, with a focus on client application design (both On-premises and Website applications). Ensured projects met all milestones, deadlines and budget requirements. Presented creative design strategy to various groups and fostered consensus across all stakeholders.

Education

2000-2003

Technion

University - Architecture faculty, Israel

Masters Degree in urban planning.

1995-2000

ULB-Horta

Architecture, Brussels, Belgium

Bachelor of Architecture at Horta Faculty, ULB, Belgium. Graduated with distinction and a prize for best thesis.

Skills

Understanding Software delivery cycles. Excellent communication skills both written and verbal.
Open minded, visionary.
Ability to multi-task and work under pressure. Visual realization of business scenario - from definition to screen design using Agile workflow and Design Thinking methodology.